Tag: SEO

Guides and Strategies

How to migrate from Wix without losing Google rankings

Migrating from Wix does not, by itself, cause you to lose your Google rankings. The drop happens if the URLs change without a map, if the 301s aren't active on the new ho...

13 min Giulia Fontana

Guides and Strategies

Local SEO for SMEs: getting found by customers in your area

Local SEO is the set of activities that help your business appear among the top results and on Google Maps when people in your area search for what you offer. In this gui...

10 min Giulia Fontana

E-commerce

SEO for e-commerce: how to get found on Google and sell more

SEO for an e-commerce site is the set of activities that help your online store's pages appear on Google when people search for what you sell. It's the channel that bring...

9 min Giulia Fontana

Guides and Strategies

SEO for SMEs: how to get found on Google

SEO is the set of activities that help your website appear in Google results when people search for what you offer. For an SME, it means getting found by the right custom...

7 min Giulia Fontana

E-commerce

Ecommerce Development: The Margin You Keep After Every Sale

Almost all guides on ecommerce development start from the choice of platform or the number of weeks needed to go live. Very few start from the question that decides wheth...

5 min Marco Artese

Guides and Strategies

All-inclusive CMS or paid plugins? Why "all-in-one" pays off (even for Google)

With many CMS platforms, every feature, SEO, caching, backups, security, is a separate module to buy, update and make work alongside the others. An "all-inclusive" CMS in...

5 min Giulia Fontana

Guides and Strategies

Does changing CMS cause you to lose Google rankings? The numbers behind a migration done right

"If I change my website I'll lose my Google rankings" is the number 1 fear of anyone who has to migrate. But the loss isn't automatic: with a migration done right, you ca...

6 min Giulia Fontana